[01] · 2025[01] · 2025 · Fragrance
Aurelia
A complete identity for a modern fragrance house, built around warmth, restraint, and a sense of ceremony you can feel before the bottle is even opened.
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(Brand & Art Direction)
[01] · 2025A complete identity for a modern fragrance house, built around warmth, restraint, and a sense of ceremony you can feel before the bottle is even opened.
View project ↗[02] · 2025A specialty coffee brand with a quiet, architectural system: a typographic grid that scales from a single label to an entire flagship space.
View project ↗[03] · 2024An editorial identity and art direction for an independent design journal, where the grid is strict enough to disappear and let the work breathe.
View project ↗[04] · 2024A seasonal art direction and campaign for a ready-to-wear label, balancing editorial softness with a confident, modern edge.
View project ↗(New York · Est. 2016)
Solène is a small brand and art direction studio. We work with a handful of clients a year, closely, so every identity is made rather than manufactured.
We believe the strongest brands are quiet and certain. They do not shout to be remembered. They earn attention through craft, restraint, and a point of view that holds up over time.
From naming and identity to editorial, packaging, and motion, we shape the whole world a brand lives in, then hand it over ready to grow.
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Naming, logo systems, typography, color, and the guidelines that keep it all coherent.
↗ 02Campaigns, photography direction, and the visual language that carries a brand across every touchpoint.
↗ 03Books, journals, and printed matter designed with a typographer's attention to the page.
↗ 04Structural and surface design that makes the first physical moment with a product feel considered.
↗ 05Websites, brand films, and motion systems that translate an identity into something that moves.
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